Hey, I’m Lir.
I’m a graphic designer and Visual Communication Design graduate from Shenkar, with hands-on experience in social media, branding, and creative direction.
I’m the founder of Shmootzy Studio, where I work closely with businesses - mainly in the beauty and lifestyle space, creating strong visual identities, social media content, and design systems that are both aesthetic and effective.
Alongside my independent work, I’ve gained valuable experience working with a wide range of clients through studios and companies, designing for both digital and print, and adapting creative solutions to different audiences and platforms.
My work combines a strong visual sense with a deep understanding of branding and content, focusing on clarity, aesthetics, and impact.
Currently based in Italy, working with clients internationally.
Let’s work together! :)
